Agriculture Today is India's premier agriculture magazine which provides the updates of news and analysis on topical issues of national and international importance in agriculture. The magazine also analyses sectoral issues involving biotechnology, farm mechanization, crop protection, horticulture, animal husbandry, food processing, agribusiness, research and extention, high-tech agriculture etc. Agriculture Today is content rich and information driven magazine with its unique style of presentation. It provides a comprehensive information on the market and industry, economic and policy issue, scientific advances, new agri-input products, latest technology and latest news and analysis on the development in agriculture. The magazine is circulated among Government officials, agri industry, agri research and academics, extention workers, bank and rural institutions. Over the last 10 years the magazine has addressed national issues and also highlighted the problems, policies, trends in agriculture, agribusiness and rural development.It has also gained a readership base of over 60,000 and has entered its tenth year of publication.
ANS: Effective and timely communication is of vital pririty because the world has become a small village and accessibility has become easier. This gives scope for online journalism.Realising this need , Agriculture Today has introduced a email based agriculture news service by collecting relevant news from all economic, scientific and business dailies. This will keep all the stakeholders in the industry abreast with developments in the field of agriculture and agribusiness.